作为“保时捷人才工程”，通过给年轻的艺术家有机会与来自外地的巨星合作目标的跑车制造商推出的一部分，我对活着的传奇Peter Lindbergh一个独特的Photosho工作机会庆祝保时捷70周年！我喜欢拍摄幕后的我的一个偶像的指导下，发明的“超级模特”。

As part of the Porsche Talent Project, I celebrate Porsche's 70th anniversary with a unique Photosho job opportunity for the living legend Peter Lindbergh, by giving young artists the opportunity to work with sports car manufacturers targeting giants from abroad! I like to shoot "super model" under the guidance of one of my idols behind the scenes.

三年前，维他命品牌BEAR、Sam Leetham和Saasha Burns的创始人在长时间的上班旅行后感到精疲力竭。走进墨尔本的一位化学家，寻找急需的微量营养素，他们被各种各样的补充剂所打动，但对这些成分的质量却一无所知。受启发，他们花了两年的时间精心设计并提炼了四种基本的日常维生素。每种成分在质量方面都必须满足严格的要求，必须是纯素食的，不含转基因物质，如果是植物提取物，则必须是有机的。

Three years ago, founders of vitamin brand BEAR, Sam Leetham and Saasha Burns were feeling depleted after long spells of travelling for work. Walking into a chemist in Melbourne in search of much needed micronutrients, they were struck by the array of supplements on offer, but underwhelmed by the quality of the ingredients. Inspired, they spent the next two years crafting and refining a range of four essential daily vitamins. Each ingredient had to meet stringent expectations in terms of quality, was to be vegan, GMO free, and if it was a botanical extract, organic.

BEAR的产生伴随着人们越来越认识到在一个由不断增长的生产力水平驱动的文化中，需要对自己和我们的身体更加友善。补救措施可能不是一件事，而是一系列可以增加我们生活的小选择。谷物公司采用光滑的设计，可以无缝地插入浴室的橱柜和桌子，并避开多种维生素在科学上毫无根据的性别划分，对BEAR平衡处理健康问题的方法很感兴趣。

The creation of BEAR came with a growing understanding of the need to be kinder to ourselves and our bodies in a culture that is driven by ever increasing standards of productivity. The remedy may not be one single thing, but rather a multitude of small choices that can cumulatively enhance our lives. With a sleek design which slips seamlessly into bathroom cabinets and desks, and shirks the scientifically unfounded gendering of multivitamins, Cereal took an interest in BEAR’s balanced approach to the highly debated but sometimes ill-informed field of wellness.

Words by  Mateus Andrade

Published on  19 September 2017

Photography by  Richard Jochum